About the Role:
Are you a creative, forward-thinking marketer with a knack for elevating influential professionals and positioning them as industry trailblazers? At Merlin Law Group, we’re on the hunt for a Marketing Coordinator who’s not only strategic and results-driven but also ready to amplify our firm brand in powerful ways. You’ll be the key driver behind expanding high-profile professional’s influence across multiple ventures and strategically connecting our firm to high-value clients in the property insurance arena. This is an opportunity to take ownership of a unique marketing niche, create standout campaigns, and make a real impact.
Key Responsibilities:
- Personal Brand Strategy & Execution: Develop a creative, data-driven strategy to grow the brand of a high-profile industry leaders, positioning them as a go-to authority. Your campaigns will blend thought leadership, dynamic digital presence, and high-visibility events to connect with high-value clients and partners.
- Event & Network Building: Coordinate speaking engagements, webinars, and thought leadership events that resonate in the industry. Whether it’s an exclusive conference or a large-scale webinar, you’ll build a buzz around appearances and cultivate meaningful connections.
- Content with Impact: Lead content creation and oversee the distribution across social media, blogs, and press outlets to ensure consistent, engaging messaging. Collaborate with our creative team to deliver materials that set us apart.
- Results & Strategy Refinement: Dive into data! Track engagement, report on metrics, and continuously refine the strategy to ensure we’re capturing attention and reaching the right people. You’ll have the autonomy to experiment, backed by data-driven insights.
- Relationship Management: Tap into your network and form new connections within key industry circles, cultivating partnerships that boost our brand’s visibility. Be the bridge between our firm leader’s ventures and Merlin Law Group, making sure all efforts come back to strengthen our firm’s reach.
Who You Are:
- Strategic Visionary: You’re more than a doer—you’re a planner with a clear vision for branding influential people and attracting top clients.
- Engaging & Connected: Your network is a key part of your strategy. You’re a natural relationship-builder who knows how to leverage industry connections.
- Creative & Forward-Thinking: You bring fresh ideas to the table, from creating shareable content to spotting new partnership opportunities.
- Driven & Results-Oriented: Metrics matter to you. You’re all about using data to drive and refine strategy, ensuring campaigns hit their targets.
Qualifications:
- Bachelor’s degree in Marketing, Communications, PR, or a related field.
- 3+ years of experience in personal brand marketing, ideally in legal services, consulting, or another professional field.
- Experience coordinating high-visibility events, managing social media and PR efforts, and developing cross-channel content.
- Excellent communication skills with a natural flair for building partnerships.
- Strong organizational skills and the ability to juggle multiple projects in a fast-paced, dynamic environment.
Why Join Merlin Law Group?
At Merlin Law Group, you’ll work with passionate professionals who value collaboration, creativity, and taking bold ideas to the next level. This role offers you a front-row seat to influence industry leaders and shape the future of brand marketing in our space. Join us, and you’ll be part of an innovative team that celebrates fresh ideas, encourages growth, and always aims to make an impact!
