Social Media Coordinator

Job Summary

The Social Media Coordinator will lead and expand our social media presence across key platforms, including Instagram, Facebook, and YouTube. This role is pivotal in managing and executing a dynamic social media strategy that engages and inspires our community, aligns with our mission, and strengthens Peachtree Church’s brand identity online.

Key Responsibilities

Social Media Management

• Develop, manage, and execute a social media strategy that aligns with the church’s mission, brand identity, and marketing objectives.
• Plan, schedule, and publish content across Instagram, Facebook, and YouTube.
• Monitor and engage with social media communities by responding to comments/messages and fostering a positive, engaged online presence.
• Track social media metrics, analyze performance data, and report on growth, engagement, and key insights to refine strategy.

Content Creation & Curation

• Design and curate high-quality, relevant content that resonates with Peachtree Church’s audience.
• Write compelling, on-brand captions, headlines, and post copy to support engagement and align with the church’s voice.
• Collaborate with ministry leaders and internal teams to gather content and ensure consistency across departments.

Photography & Videography

• Capture engaging photography of services, events, and ministries, editing images for digital use.
• Film, edit, and produce short-form video content for Instagram Reels, YouTube, and other social platforms.
• Manage video projects from conception to completion, including scripting, storyboarding, shooting, and post-production as needed.

Platform Management & Optimization

• Stay current with social media best practices, trends, and platform updates to maximize audience reach and engagement.
• Optimize social media profiles and content to drive growth, reach, and user engagement.
• Explore new content trends, formats, and ideas to keep Peachtree Church’s digital presence relevant and engaging.

Benefits

This full-time position offers a competitive benefits package, including:

• Paid time off (vacation and sick time).
• Health, dental, and vision insurance.
• 100% employer-paid group life insurance, short-term disability, and long-term disability insurance.
• Employer-sponsored 403(B) retirement plan with up to 3% match.
• Compensation commensurate with skills and experience.

Required Competencies & Experience

• Minimum of 3 years of professional social media management experience, preferably with a brand, nonprofit, or faith-based organization.
• Excellent interpersonal skills with the ability to build relationships and collaborate with staff, volunteers, and community stakeholders.
• Strong written communication skills to convey complex messages clearly and compellingly.
• Strong photography skills with a portfolio demonstrating relevant work.
• Proficiency in Adobe Creative Suite and experience in video filming/editing (Adobe Premiere or similar).
• Collaborative self-starter with a strong sense of visual storytelling and creativity.
• Familiarity with social media platforms and their backend systems.
• Demonstrated ability to manage multiple projects, meet deadlines, and adapt to changing priorities while maintaining a consistent posting schedule.
• High level of integrity, sensitivity, and respect for confidentiality in dealing with church-related matters.
• Alignment with Peachtree Church’s mission and values, with a heart for serving the community.